Long-form Explainer
Long-form videos like this one—featuring author and leadership expert David Burkus—help turn your insights into accessible content that reaches a broader audience on platforms like YouTube. This explainer is a great example of how we can work together to extend the life of your ideas, build thought leadership, and spark meaningful conversations with your audience or people looking to book a speaker like you.
Short-form Video
Having valuable insights or new research is great, but it won’t make an impact if no one sees it. Short-form video helps you show up where your audience is already scrolling. On platforms like LinkedIn, short clips are one of the most effective ways to spark engagement, share key takeaways, and keep your ideas in circulation. Whether it’s a 60-second insight or a 90-second reaction to a trending topic, short-form video lets you stay visible and relevant.
Research Deep Dive
These videos go deep on timely topics, grounded in the latest research and led by experts who know their stuff. In this research-backed explainer, Fatema Z. Sumar of the Harvard Kennedy School tackles common myths about U.S. foreign aid. It’s just one example of how video can make your research resonate with a broader audience.
Expert Interview
Sometimes the best way to unpack a complex topic is by talking to the people who live and breathe it. These videos rely on interviews with experts who can shed light on the issues, spark curiosity, and build trust with your audience. In this explainer, content creator Hannah Williams of Salary Transparent Street sits down with NLRB General Counsel Jennifer Abruzzo and her team to break down the real rules around discussing pay at work.
Video Podcast
Podcasts are a powerful way to share ideas, but adding video gives your show a whole new dimension. Whether it’s full-length episodes on YouTube, clips for social, or highlight reels for LinkedIn, video podcasts help you reach a wider audience. The Optimist Economy is a weekly podcast co-hosted by labor economist Kathryn Edwards and editor Robin Rauzi. Together, they tackle the biggest challenges in the U.S. economy and offer thoughtful, research-backed solutions.
There’s more!
Every project is different, and that’s what makes this fun. Here’s a look at more videos I’ve created to give you a sense of what’s possible when we work together.